The world of travel has changed a lot in the last few years, whether it is about the way we travel or the way we read about travel. An International Travel Magazine like Travel Turtle to expand its reach to all types of audience, is now available both online and offline. This initiative has helped travelers to have access to more information, more quickly and easily.
What is a Global Traveler Magazine and how it works?
An international or Global Traveler magazine is a magazine that allows travelers to get the latest information about travel. This magazine is perfect for frequent travelers who travel for business, luxury and international trips. It focuses on travel topics like:
- Popular, trending and offbeat destinations
- Travel tips, guides and itineraries
- Luxury hotels and resorts
- First-class and business-class airline travel
- Cruise vacation
- Fine dining experiences
- Wellness retreats like spa, Ayurvedic treatments, yoga and meditation.
Trusted global travel magazines help both travel explorers and industry professionals for the growth of businesses. Every week, month or quarterly, travel readers will be able to get the latest travel news, stories, reviews and advice. Most of the travel magazines have even won many awards, proving their quality and growth in this highly competitive market.
Why Global Travel Magazines are available both online and offline?
Like there has been change in how you do your business with the change in technology and demands of the people, similarly to meet larger audience, the travel magazines are available both online and offline. Now, many people would be able to read travel news and stories from around every corner of the world. So the main reasons why travel magazines are available both online and offline include:
1. Travelers Are Always On the Move
In printed media, you need to carry the hard copy of the magazine; if you are always on the move, it is not possible to carry a magazine around. In today’s digital world, travelers want access to information instantly, and with the availability of Smartphone’s, Tabs and laptops, travel magazines published online can be read from any corner of the country.
2. Faster News and Updates
An International Travel Magazine like Travel Turtle are always updated with what’s going on around the world, they give the latest news and updates. Whether it is about the travel rules, visa policies, airline rule, new hotel opening and so on, travel magazines posts updates right away, which can be easily accessed by the travel explorers.
3. Lower Costs and Broader Reach
The business involved in printing and shipping the magazines is expensive, whereas publishing the magazine online is not a tedious task and is able to reach anyone in the world with a proper internet connection.
4. Advertisers Want Digital
Most advertisers now want to showcase their product online, as people are always on the phone, and reaching them would be easy. Most importantly online ads can track by clicks, and views and you can upload videos and banner ads along with the articles.
5. More Competition Online
There are many travel websites and social media influencers online, every day thousands of content are uploaded online. To stay ahead of the competitors it is important for international travel magazines to show their presence online.
How Global Travel Magazines Works Today (Both Print + Digital)
To keep in touch with the old and new readers, the Global Traveler magazines are available both online and offline. Today the:
1. Print Magazine
Some of the popular print magazines still work, there are some readers who still love to read from a physical copy, especially when flying or relaxing in a lounge or hotel.
2. Digital Magazine and Website
A Global Traveler magazine like Travel Turtle has become an important treasure hub of latest travel news, destination features, reviews of hotels and restaurants, lifestyle content and so on. Travel readers can go through:
- Popular, trending and offbeat destinations
- Travel tips, guides and itineraries
- Luxury hotels and resort reviews
- First-class and business-class airline travel
- Cruise vacation and Wellness retreats
- Food and Fine dining recommendations
- Latest travel software
3. Email Newsletters
Global Traveler also sends emails to readers, including:
The travel magazines also send emails to travel readers to ensure that they connected. It includes emails related to weekly travel news, popular, trending and offbeat destinations, travel deals and discounts, and well-curated content.
4. Photo Galleries and Slideshows
In a print magazine you will be able to see real photos, whereas in a digital travel magazine, you will be able to see photos in slideshows, and videos.
5. Social Media
An International Travel Magazine to ensure that it has its maximum reach; they are active on social media platforms like Instagram, Facebook, and Twitter. This helps the travel magazines to connect with the mobile-first audience.
6. Custom and Sponsored Content
The travel magazines also publishes custom and sponsored content paid for by brands, such special discounts and promos by hotels, discounts by airlines and so on.
7. Searchable Archives
Most importantly in the archive section, readers can go through the old articles, making it easier for traveler explorers to search destinations or any topic of their preference.
How Global Traveler Magazines Helps Today’s Travelers?
So, why it matters to be available online? A Global Traveler magazine like Travel Turtle helps today’s travelers in many ways like:
1. Access Anytime, Anywhere
Those on the move can have access to travel information anytime, anywhere in the world. A print magazine is heavy to carry around, but as they are available online, a traveler can read the article on the phone while in the airport, hotel, or while relaxing on a beach, all you need is an internet connection.
2. Up-to-Date Information
Travel magazines ensure that their travel readers do not miss any of the updates. Whether it is about the new visa policy, travel advisories, new hotel opening, launch of new travel software, etc, the travel magazines verifies the news and quickly gets them uploaded. The readers can quickly have access to the news.
3. More Stories and Destinations
In print magazines there is limited space available for an article, but in digital travel magazine, detailed travel information are available with tips and guides, reviews, recommendations, etc.
4. Interactive and Visual Content
The articles presented in the travel magazines are more interactive and in the form of stories with photos and videos.
5. Community and Comments
In a online travel magazine there is a section for comments, the travel readers can connect, share their travel stories, photos and so on.
6. Trustworthy Recommendations
The travel magazines feature reviews and recommendations by experts and travelers who have already traveled to that destination or had the experience.
