Thailand is poised to captivate the hearts of discerning Indian travellers, offering them a tapestry of unforgettable luxury experiences. Siriges-a-nong Trirattanasongpol, Director, Tourism Authority of Thailand (TAT) New Delhi Office and K D Singh, President, TravelBullz share information about the return of Luxury Escapes.
Grand revival of luxury in Thailand
Following the resounding success of the Luxury Escapes campaign in 2024, the Tourism Authority of Thailand (TAT) New Delhi Office and TravelBullz have once again joined hands to unveil Luxury Escapes 2. This campaign, which commenced on 1st March 2025, and runs until 31st May 2025, aims to reaffirm Thailand as the ultimate luxury destination for Indian travellers.
Siriges-a-nong Trirattanasongpol expressed her excitement about the campaign’s return, stating, “Luxury Escape to Thailand returns for an unforgettable Season 2. From the pristine shores of Phuket to the lush serenity of Chiang Mai, experience five-star resorts, exclusive private villas, and world-class spa retreats. Whether you seek adventure or tranquillity, Thailand offers an exquisite blend of cultural richness and lavish comfort.”
Lavish line-up of destinations
This edition of Luxury Escapes showcases an extensive selection of Thailand’s most breath-taking destinations, including Bangkok, Phuket, Krabi, Samui, Chiang Mai, Chiang Rai, Koh Kood, Hua Hin, Phi Phi, Koh Lanta, Khao Yao Yai, and Kanchanaburi. The campaign highlights luxury accommodations, exclusive experiences, gourmet dining, yacht charters, and wellness retreats.
K D Singh highlighted the campaign’s depth, sharing, “Luxury Escapes 2 is designed to offer Indian travellers a meticulously curated experience. From gourmet Thai cuisine prepared by award-winning chefs to sailing across the Andaman Sea on a private yacht, every aspect is crafted to redefine luxury.”
Strategic promotions across platforms
To maximise outreach, Luxury Escapes 2 leverages an aggressive promotional strategy spanning both digital and print platforms. The campaign is prominently featured on TravelBullz’s B2B homepage via web banners, e-flyers, WhatsApp blasts, and engaging social media campaigns across Facebook, Instagram, LinkedIn, and Twitter. Additionally, print media campaigns, editorials, and digital promotions are ensuring extensive visibility among India’s luxury travel market.
Siriges-a-nong Trirattanasongpol added, “This collaboration is not just about promoting destinations; it is about training and upskilling luxury travel sellers, enabling them to provide their clients with exclusive and customised luxury experiences in Thailand.”
Thailand-India luxury travel connection
The campaign is not only about creating awareness but also about strengthening business relationships between Thailand’s luxury supply chain and India’s travel agents. Exclusive deals have been rolled out for the B2B travel agent fraternity in India, offering unparalleled access to Thailand’s high-end travel experiences.
K D Singh emphasised, “By bringing together Thailand’s luxury stakeholders and Indian travel agents, we are ensuring that travellers get access to top-tier experiences. This campaign isn’t just about luxury; it’s about making every moment in Thailand a masterpiece.”
A step forward in luxury travel
As Luxury Escapes 2 gains momentum, it promises to redefine luxury travel for Indian outbound travellers. With its emphasis on curated experiences, seamless execution, and premium partnerships, the campaign solidifies Thailand’s status as the preferred luxury destination for Indian travellers. For those seeking the epitome of indulgence, Thailand offers not just a journey—but an unforgettable Luxury Escape.
