The Madhya Pradesh Tourism Board’s recent roadshow in Hyderabad, aimed at showcasing the state’s incredible tourism offerings and fostering collaboration between key industry stakeholders, concluded on a high note. The event, which took place on 8th September 2023 at the Marriott Convention Centre witnessed enthusiastic participation from Madhya Pradesh’s tourism sector and Hyderabad’s local stakeholders, resulting in promising partnerships and greater prospects for tourism in the “Heart of Incredible India.”
Madhya Pradesh, often referred as the “Heart of Incredible India” is also the ‘Tiger State of India’ with 785 tigers and boasts a remarkable blend of history, culture, and natural beauty. MP is also emerging as a state of spiritual tourism by the over whelming numbers at the Mahakal Lok in Ujjain, Raja Ram Temple in Orchha which is set to be developed as the Raja Ram Lok, Devi Lok is set to be developed in Salkanpur and the tallest statue of Adi Shankracharya in India (108 ft.) is scheduled to be inaugurated by the honorary Prime Minister in Omkarsehawar on 18th September 2023.
The state is also home to 3 UNESCO world heritage sites including Khajuraho, Sanchi and Bhimbetka and Tentative World Heritage sites like Gwalior, Orchha, Satpura Tiger Reserve and Bedaghat, enchanting Tiger reserves and National Parks, architectural marvels and breath-taking annual festivals like Gandhi Sagar Festival, Jalmahotsav at Hanuwantiya and Mandu Festival this state has something for every traveller.
This year, MP is set to touch new heights with the introduction of two new festivals in October and November 2023: The Chanderi Festival starting from 5th October, 2023 (a blend of handloom, culture and adventure) and The Kuno Forest Festival (wildlife and adventure mega festival on the land of Cheetah after 72 years). The roadshow in Hyderabad was designed to bring the best of Madhya Pradesh’s tourism offerings to the residents of this vibrant city.
One of the most significant aspects of this event was the participation of the key stakeholders from Madhya Pradesh’s tourism industry, including travel agents, tour operators, and hoteliers. They shook hands with their counterparts in Hyderabad to create networks and partnerships that will enhance tourism prospects for the state. This collaborative effort will not only promote tourism in Madhya Pradesh but also facilitate tourism flows between the two states.
Principal Secretary Tourism and Culture Department and Managing Director, MP Tourism Board Mr Sheo Shekhar Shukla (IAS) highlighted that we are thrilled with the outcome of our roadshow in Hyderabad. It reaffirms our belief in the importance of collaboration within the tourism industry. The partnerships forged during this event will undoubtedly enhance tourism prospects for both Madhya Pradesh and Hyderabad. The roadshow not only deepened the understanding of Madhya Pradesh’s tourism potential among Hyderabad’s residents but also established strong bonds between the two regions, encouraging travellers to explore the beauty and diversity of Madhya Pradesh.
As we look ahead, the Madhya Pradesh Tourism Board is committed to building on the momentum generated during this roadshow. We are excited to continue working closely with our Hyderabad counterparts and exploring new avenues for collaboration, marketing, and tourism promotion. We are also delighted to inform you that MP’s unique and much anticipated jungle safaris are set to being from 1st October 2023.
The Madhya Pradesh Tourism Board is dedicated to promoting the culturally rich and diverse state of Madhya Pradesh as a premier tourist destination in India. With its breath taking landscapes, historical sites, and vibrant culture, Madhya Pradesh offers a unique and enriching travel experience for all.
