- SOTC opens its first franchise outlet in Faridabad
- Targets the growing travel demand of the Region
SOTC Travel, a leading omnichannel travel and tourism company, recently inaugurated its exclusive franchise outlet at Faridabad. With a strategic focus to expand the company’s footprint into Haryana’s high potential market, SOTC’s new outlet is centrally located at City Mall, Sector 12. Faridabad is an important source market for SOTC Travel in Haryana and offers the company a range of valuable segments like millennials, families, couples, and business owners.
After over two years of restrictions, pent-up demand coupled with ease of restrictions has inspired customers to plan their long-awaited holidays once again. To assist customers through the dynamic changes in travel and health protocols, SOTC Travel’s expert holiday planners will provide much-needed assistance to customers and help them plan their perfect holiday.
To strengthen customer confidence in travel, SOTC’s safety commitment, “TravShield” – with only vaccinated staff and co-passengers among many other precautions, builds on its “Assured” travel safety protocols – developed in association with Apollo Clinics. TravShield & Assured together, ensure best-in-class safety and protection for travelers in the post-Covid era, covering every distribution, delivery, and partner touch point in the travel ecosystem.
For its customers in Faridabad, SOTC Travel has introduced an array of special offers like Buy One Get One – Companion Free, air-inclusive holidays, special discounts, personalized holidays, ready-to-book, and customized air-inclusive holidays with Emirates Holidays, Air Arabia, and Vistara Getaways. Customers are also displaying a growing interest in experiential holidays, domestic cruises, safaris, and biking trips. The company has also launched special festive tours for Dusshera and Diwali with attractive discounts/deals.
Destinations driving demand from Faridabad include Australia, New Zealand, Europe, UK, USA (for visa holding customers), Turkey, and Egypt; equally closer to home favorites and hassle-free/easy visa destinations including Singapore, Thailand, Dubai, Indonesia, Malaysia, Maldives, and Mauritius. Customers are keen to explore newer destinations like Seychelles, Jordan, Kenya, South Africa, Bhutan, and Nepal. Domestic favorite locales are Kashmir, Himachal Pradesh, Leh Ladakh, Uttarakhand, Madhya Pradesh, Goa, Andamans, Kerala, and the North East.
SOTC Travel’s new outlet offers end-to-end travel solutions with a range of services, including International & Domestic Holidays (Group tours, Personalised Holidays, Cruises, etc.), Value Added Services like Travel Insurance, etc.
Mr. Daniel D’souza President & Country Head – Holidays, SOTC Travel said, “We have seen strong growth trends from the Haryana market and have selected Faridabad for the opening of our first franchise outlet. Customers from Faridabad and the surrounding region are displaying strong pent-up travel demand and this is across segments of multigenerational families, millennials, couples, and business owners. The holiday experts in our new outlet at City Mall, Sector 12, look forward to assisting customers from Faridabad to plan their perfect holiday. We are delighted to associate with Mr. Rahul Kaushik as our franchise partner for the new outlet. His travel expertise and extensive network in the region will be of significant value to SOTC in leveraging this high potential travel market.”
