Tourism arrivals into Kenya continue to pick up closing at 31.5% increase in 2023 from 1,483,752 in 2022 to 1,951,185 last year. The leading purpose of travel was holiday at 45%, whereas Visiting Family and Relatives (VFR) and Meetings, Incentives, Conferences and Exhibitions (MICE) followed at 24%. Top five tourist …
With a host of events lined up in 2024, the Kenya Tourism Board will embark on several destination marketing activities to promote and showcase Kenya’s diverse attractions and unique experiences. The board will look to leverage on several upcoming international sporting tournaments as well as trade fairs and roadshows as …
Destination Kenya is all set to attract Indian Outbound Tourism with a slew of initiatives planned for the upcoming season. Kenya Tourism Board (KTB) is coming to Ahmedabad on 30th Jan, Bangalore on 31st Jan & New Delhi on 6th Feb with B2B Trade Networking Roadshows. KTB is also participating …
Kenya Launches its Global Campaign – “The Real Deal” in the Indian market to reinvigorate tourism through increased arrivals. They have introduced the latest tourism attraction campaign to increase destination awareness that Kenya’s travel is now back on track after recovery from the covid-19 pandemic. Through the destination marketer, Kenya …
